VOLUME TWO
THE UNIVERSAL
TABLE of CONTENTS
THE INVALUABLE QUESTIONS, IDEAS, TOOLS, AND EVENTS FOR THE STUDENT AND THE PROFESSIONAL
THE UNIVERSAL QUESTIONS
THE POWER OF THE IMAGEMAKER
Painters, Photographers, Filmmakers, and Writers Are as Essential and Valuable as any Doctor, Professor, Soldier, or Laborer to the Preservation and Perseverance of the Human Race
ARE YOU AN IMAGEMAKER?
Discovering if You Have the Talent, Passion, and Discipline To Pursue Life as a Professional Artist
WHY DID I WRITE
THE IMAGEMAKER’S HANDBOOK?
After Twenty Years of Handling Everything from a Ninety-Nine-Cent Paintbrush to a Hundred-Thousand Dollar Movie Camera, I Decided the Written Word Would Be My Next Creative Tool
WHAT IS THE IMAGEMAKER’S HANDBOOK?
A Five-Volume, 2,000-Page, 700,000-word Exploration of Life as a Professional Artist
WHO WILL NEED
THE IMAGEMAKER’S HANDBOOK?
From Striving Student to Proven Pro, TIH Offers
the Information and Inspiration To Pursue Their Passion with Purpose
WHAT IS THE GOAL OF
THE IMAGEMAKER’S HANDBOOK?
To Provide an Encyclopedic Resource of Practical Info and Conceptual Insight To Support the Educational and Professional Journey
WHAT IS THE CREATIVE PROCESS?
Defining the Demands and Delights of Personal Expression in Achieving a Successful Career
WHAT MAKES A GREAT CREATIVE PRODUCT?
Understanding the Importance of Developing the Skills, Knowledge, and Passion that will Ensure Others See the Value of All You Have to Offer
DO YOU WANT TO WORK ALONE OR WITH OTHERS?
The Pros and Cons of Going Solo or Joining Forces
to Pursue Your Professional Potential
WHOSE IDEA IS IT, ANYWAY?
The Give-and-Take of Giving and Taking Credit
WHAT IS PASSION?
Harnessing Emotions as a Renewable Creative Energy Source
Passion Is Not Passive
What Happens When Your Passion Begins To Fade?
Having Passion Is Not Always Enough
The Power of Passion
THE UNIVERSAL IDEAS
Utilizing the Concepts and Concerns that Empower Both the Student and the Pro to Pursue Their Potential
EARLY CHOICES
The Decision To Follow those First Flickers of Creativity and Expression that Can Ignite a Lifetime of Artistic Adventure
THE FIRST STEP
Taking Action To Discover the Unlimited Possibilities of Life as a Creative Professional
THE CURSE OF PERFECTION AND THE BLESSING OF IMPERFECTION
The Only Sure Thing about the Expectation of Perfection Is that it Will Steal any Hope of Discovering
the Essential Value of Failure in Achieving Success
YOUR CREATIVE PRODUCT AND YOUR CONVICTIONS
Developing the Beliefs and Behavior that Will Empower Your Determination To Protect the Value and Purpose of Your Work
DISCIPLINE AND THE IMAGEMAKER
Knowing When To Give Your Artsy-Fartsy Attitude a Good Swift Kick in the Ass
INFLUENCES VS. AFFINITIES
No Artist, No Matter How Unique or Successful, Is a Pure Original
INFLUENCE IS A CIRCLE
The Power of Learning from the Talents of Others Will Enable You To Share Your Skills and Knowledge when the Time Comes
EDITORIAL VS. ADVERTISING VS. FINE ART
Exploring the Options of How, Why, and Where You Want To Present Your Creative Product
THE AUDIENCE
As a Student or Pro Focused on Collaboration with Your Class or Client, Keep in Mind Another Demanding Relationship You Must Honor—The Viewers of Your Final Creative Product
THE MYTH OF THE MYSTICAL
Overcoming the Illusion that an Imagemaker Must Be in a Constant State of Artistic Bliss to Create
FLICK THAT SWITCH
Turning on Your Talent To Get the Job Done Despite Being in a Creative Power Outage
THE FINISHED PRODUCT
The Risks and Rewards of a Job Well Done
THE UNIVERSAL TOOLS
The Skills, Beliefs, and Conduct that Will Build Your Confidence, Contemplation, and Character To Reach Your Potential
YOUR CREATIVE VOICE
To Be Seen, Heard, and Respected as an Artist,
You Must Seek, Discover, and Trust Your Point of View and Your Style
YOUR POINT OF VIEW
What You Will Say with Your Creative Voice
YOUR STYLE
How You Will Say it
THE EQUATION
A Lesson in Career Computation
THE ART OF THE SKETCH
A Blueprint for Your Creative Product
To Sketch Is to Think
Your Sketch Will Set You Free
The Value of the Sketching Process
Sketching Is for Everyone
The Gift that Keeps on Giving
With Time Comes Experience and Efficiency
The Sketch in the Educational World
The Sketch in the Professional World
The Sketchbook
To Sketch Is To Think
A Sketch Is an Insurance Policy
The Ten-Step Sketching Process
THE IMAGEMAKER AS DIRECTOR
Just as the Director of a Play Must Move the Audience by Taking Command of Everything on the Stage—The Imagemaker Must Trust Their Paintbrush, Camera, or Computer to Express
Their Vision to the Viewer
THE SCRAP FILE
Your Realm of Research and Reference
SUPPLIES AND EQUIPMENT
Seeking, Discovering, and Mastering the Tools and Devices that will Empower You To Create Your Best Work
ALL THE WORLD’S A STAGE
You Are Surrounded by an Endless Ebb and Flow of Imagery, Information, and Inspiration to Be Captured, Contemplated, and Conjured
Along Your Artistic Adventure
THE WEB AND SOCIAL MEDIA
Welcoming the Internet as Your Trusted Yet Sometimes Temperamental Partner in Sharing Your Creative Product with the World
RITUALISM
The Challenge and Thrill of Committing to Capture Tableaus, Gestures, Narratives, or Metaphors that Evoke a Visceral
Response in the Viewer Free from Conventional Time and Place
THE GLOBAL GAME
Creating Work with the Power and Purpose to Travel the World
THE BULLSHIT
The Only Rule Is You’d Better Be Able To Back Up Anything You Dish Out—or Your Crap Will Be Served Up to You on a Silver Platter
with Extra Portions
THE SALE
The Art of Self-Promotion
THE SITE
Your World on the Web
THE PORTFOLIO
Your Partner in Purpose and Prosperity
THE APPOINTMENT BOOK
Keeping a Record of Your Clients and Opportunities
THE CONNECTION
Joining Organizations and Entering Contests
THE UNIVERSAL EVENTS
The Experiences and Endeavors that Will Empower Your Vision and Expand Your Opportunities
THE DECISION
You Have a Responsibility to Yourself and Your Future To Summon the Courage that Comes from Connecting to the People and Places that Can Reveal Your Potential
THE CREATIVE SOLUTION
How a Wrong Turn in an Imagemaker’s Journey Can Inspire a Daring Plan that Never Would Have Been Possible if not for Getting Lost
THE DEADLINE
The Art of Delivering Your Creative Product on Time
THE BIG BREAK
When Your Potential Meets Opportunity
THE DREAM JOB
Where Do You Want to See Your Creative Product?
Believe in All that’s Possible What Is Your Dream Job?
A Step-by-Step Process To Declare Your Dream Job
THE PAYDAY
Trading Your Talent for Money
THE AWARD
The Respect, Validation, and Thrill of Achieving Recognition for Your Skills, Efforts, and Dreams
THE BACKLASH
Being Prepared for the Unexpected and Unwelcome Fallout when Trying To Do the Right Thing
THE BURNOUT
Facing the Loss of Passion and Purpose
THE REBIRTH
Healing through Honesty, Courage, and Change
A NEW PURPOSE
Turning the Curiosity and Mystery of Discovery into the Conviction and Motivation of Action
THE CREATIVE CIRCLE
For Any System to Survive, it Needs To Function through a Continuing Cycle of Receiving and Replenishing Essential Resources—the Same Concept Should Be Applied to Your Professional Life
THE UNIVERSAL
TABLE of CONTENTS
THE INVALUABLE QUESTIONS, IDEAS, TOOLS, AND EVENTS FOR THE STUDENT AND THE PROFESSIONAL
THE UNIVERSAL QUESTIONS
THE POWER OF THE IMAGEMAKER
Painters, Photographers, Filmmakers, and Writers Are as Essential and Valuable as any Doctor, Professor, Soldier, or Laborer to the Preservation and Perseverance of the Human Race
ARE YOU AN IMAGEMAKER?
Discovering if You Have the Talent, Passion, and Discipline To Pursue Life as a Professional Artist
WHY DID I WRITE
THE IMAGEMAKER’S HANDBOOK?
After Twenty Years of Handling Everything from a Ninety-Nine-Cent Paintbrush to a Hundred-Thousand Dollar Movie Camera, I Decided the Written Word Would Be My Next Creative Tool
WHAT IS THE IMAGEMAKER’S HANDBOOK?
A Five-Volume, 2,000-Page, 700,000-word Exploration of Life as a Professional Artist
WHO WILL NEED
THE IMAGEMAKER’S HANDBOOK?
From Striving Student to Proven Pro, TIH Offers
the Information and Inspiration To Pursue Their Passion with Purpose
WHAT IS THE GOAL OF
THE IMAGEMAKER’S HANDBOOK?
To Provide an Encyclopedic Resource of Practical Info and Conceptual Insight To Support the Educational and Professional Journey
WHAT IS THE CREATIVE PROCESS?
Defining the Demands and Delights of Personal Expression in Achieving a Successful Career
WHAT MAKES A GREAT CREATIVE PRODUCT?
Understanding the Importance of Developing the Skills, Knowledge, and Passion that will Ensure Others See the Value of All You Have to Offer
DO YOU WANT TO WORK ALONE OR WITH OTHERS?
The Pros and Cons of Going Solo or Joining Forces
to Pursue Your Professional Potential
WHOSE IDEA IS IT, ANYWAY?
The Give-and-Take of Giving and Taking Credit
WHAT IS PASSION?
Harnessing Emotions as a Renewable Creative Energy Source
Passion Is Not Passive
What Happens When Your Passion Begins To Fade?
Having Passion Is Not Always Enough
The Power of Passion
THE UNIVERSAL IDEAS
Utilizing the Concepts and Concerns that Empower Both the Student and the Pro to Pursue Their Potential
EARLY CHOICES
The Decision To Follow those First Flickers of Creativity and Expression that Can Ignite a Lifetime of Artistic Adventure
THE FIRST STEP
Taking Action To Discover the Unlimited Possibilities of Life as a Creative Professional
THE CURSE OF PERFECTION AND THE BLESSING OF IMPERFECTION
The Only Sure Thing about the Expectation of Perfection Is that it Will Steal any Hope of Discovering
the Essential Value of Failure in Achieving Success
YOUR CREATIVE PRODUCT AND YOUR CONVICTIONS
Developing the Beliefs and Behavior that Will Empower Your Determination To Protect the Value and Purpose of Your Work
DISCIPLINE AND THE IMAGEMAKER
Knowing When To Give Your Artsy-Fartsy Attitude a Good Swift Kick in the Ass
INFLUENCES VS. AFFINITIES
No Artist, No Matter How Unique or Successful, Is a Pure Original
INFLUENCE IS A CIRCLE
The Power of Learning from the Talents of Others Will Enable You To Share Your Skills and Knowledge when the Time Comes
EDITORIAL VS. ADVERTISING VS. FINE ART
Exploring the Options of How, Why, and Where You Want To Present Your Creative Product
THE AUDIENCE
As a Student or Pro Focused on Collaboration with Your Class or Client, Keep in Mind Another Demanding Relationship You Must Honor—The Viewers of Your Final Creative Product
THE MYTH OF THE MYSTICAL
Overcoming the Illusion that an Imagemaker Must Be in a Constant State of Artistic Bliss to Create
FLICK THAT SWITCH
Turning on Your Talent To Get the Job Done Despite Being in a Creative Power Outage
THE FINISHED PRODUCT
The Risks and Rewards of a Job Well Done
THE UNIVERSAL TOOLS
The Skills, Beliefs, and Conduct that Will Build Your Confidence, Contemplation, and Character To Reach Your Potential
YOUR CREATIVE VOICE
To Be Seen, Heard, and Respected as an Artist,
You Must Seek, Discover, and Trust Your Point of View and Your Style
YOUR POINT OF VIEW
What You Will Say with Your Creative Voice
YOUR STYLE
How You Will Say it
THE EQUATION
A Lesson in Career Computation
THE ART OF THE SKETCH
A Blueprint for Your Creative Product
To Sketch Is to Think
Your Sketch Will Set You Free
The Value of the Sketching Process
Sketching Is for Everyone
The Gift that Keeps on Giving
With Time Comes Experience and Efficiency
The Sketch in the Educational World
The Sketch in the Professional World
The Sketchbook
To Sketch Is To Think
A Sketch Is an Insurance Policy
The Ten-Step Sketching Process
THE IMAGEMAKER AS DIRECTOR
Just as the Director of a Play Must Move the Audience by Taking Command of Everything on the Stage—The Imagemaker Must Trust Their Paintbrush, Camera, or Computer to Express
Their Vision to the Viewer
THE SCRAP FILE
Your Realm of Research and Reference
SUPPLIES AND EQUIPMENT
Seeking, Discovering, and Mastering the Tools and Devices that will Empower You To Create Your Best Work
ALL THE WORLD’S A STAGE
You Are Surrounded by an Endless Ebb and Flow of Imagery, Information, and Inspiration to Be Captured, Contemplated, and Conjured
Along Your Artistic Adventure
THE WEB AND SOCIAL MEDIA
Welcoming the Internet as Your Trusted Yet Sometimes Temperamental Partner in Sharing Your Creative Product with the World
RITUALISM
The Challenge and Thrill of Committing to Capture Tableaus, Gestures, Narratives, or Metaphors that Evoke a Visceral
Response in the Viewer Free from Conventional Time and Place
THE GLOBAL GAME
Creating Work with the Power and Purpose to Travel the World
THE BULLSHIT
The Only Rule Is You’d Better Be Able To Back Up Anything You Dish Out—or Your Crap Will Be Served Up to You on a Silver Platter
with Extra Portions
THE SALE
The Art of Self-Promotion
THE SITE
Your World on the Web
THE PORTFOLIO
Your Partner in Purpose and Prosperity
THE APPOINTMENT BOOK
Keeping a Record of Your Clients and Opportunities
THE CONNECTION
Joining Organizations and Entering Contests
THE UNIVERSAL EVENTS
The Experiences and Endeavors that Will Empower Your Vision and Expand Your Opportunities
THE DECISION
You Have a Responsibility to Yourself and Your Future To Summon the Courage that Comes from Connecting to the People and Places that Can Reveal Your Potential
THE CREATIVE SOLUTION
How a Wrong Turn in an Imagemaker’s Journey Can Inspire a Daring Plan that Never Would Have Been Possible if not for Getting Lost
THE DEADLINE
The Art of Delivering Your Creative Product on Time
THE BIG BREAK
When Your Potential Meets Opportunity
THE DREAM JOB
Where Do You Want to See Your Creative Product?
Believe in All that’s Possible What Is Your Dream Job?
A Step-by-Step Process To Declare Your Dream Job
THE PAYDAY
Trading Your Talent for Money
THE AWARD
The Respect, Validation, and Thrill of Achieving Recognition for Your Skills, Efforts, and Dreams
THE BACKLASH
Being Prepared for the Unexpected and Unwelcome Fallout when Trying To Do the Right Thing
THE BURNOUT
Facing the Loss of Passion and Purpose
THE REBIRTH
Healing through Honesty, Courage, and Change
A NEW PURPOSE
Turning the Curiosity and Mystery of Discovery into the Conviction and Motivation of Action
THE CREATIVE CIRCLE
For Any System to Survive, it Needs To Function through a Continuing Cycle of Receiving and Replenishing Essential Resources—the Same Concept Should Be Applied to Your Professional Life
Download The Universal TOC
